The 85 Million Dollar Oven-Mitt!

YES! You read that correctly! 85 Million Dollars spent on an Oven Mitt!

The worst part of this Oven Mitt is it has the voice of Tom Arnold!

The purpose of this Oven Mitt was to sell food!

Make sense?

I didn’t think so!

Here is the story:

You probably remember this…Back in 2004 Arby’s commitment 85 million dollars to marketing an Oven Mitt attempt to get more people to buy Arby’s food! 85 million! Can you believe this? As you can assume the results were terrible.

How does this happen and why does it matter in your business?

First thing first, this happens when you do not understand how to market. People often think they have to create the most impressive websites with the latest technology. If you don’t know by now, building your business around technology does not equal profit. What you need is great marketing with specific products equal profits.

What does this have to do with you business? EVERYTHING! Most people want to be a great success in network marketing. Yet they lack the critical information about HOW TO market their business.

Here is a confession: I did the exact same thing. I believe if I exposed a whole lot of people I they would all get involved in my business and I would be RICH! I spend $750 my first month in my business. Unfortunately, it amount to five leads!

What is the solution?

You must learn to grow you business or DIE!

Fortunately, the market place is very clear in what it wants. The market will tell you exactly what to do. You just have to know to TEST. Great marketers do not have any secrets other than they test everything they do religiously! You need to do the same thing. You must figure out how to market yourself or partner with someone you has figure it out. Otherwise you will have to go through years of trail and error until you figure out how to get the results you want.

The sad part about figuring out success is most people will NEVER earn the results they want! Do not reinvent the wheel! Learn from others!

So DO NOT spend 85 Million on an Oven-Mitt!

Source: http://ezinearticles.com/?expert=John_T.S._Murphy